We have created a logo for the Stekhs company, which is engaged in the provision of special equipment for rent on the territory of Poltava and the Poltava region. The client was offered five options for the graphic appearance of the future logo. Among them were both minimalist lettering and volumetric emblems. The selected image combines a graphic inscription and elements of the mechanism, combined into a rectangle. The chosen colors match the standard tones in this area of business, which are selected taking into account the materials that will be used in the branding of technology. Additionally, the Facebook page was branded and filled with content.